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New Insert Program - Books-A-Million PIP

Infogroup Media Solutions Insert Media Division is pleased to announce a brand new insert program: The Books-A-Million Package Insert Program.

Founded in 1917 as a street corner newsstand in Florence, Alabama, Books-A-Million, Inc. has grown to be the premier book retailing chain in the Southeastern United States, and the second largest book retailer in the nation. The company currently operates more than 260 stores in 32 states and the District of Columbia.

For the first time, advertisers have the opportunity to place non-competitive offerings into the e-commerce shipments from www.booksamillion.com. The inserts will receive premium visibility in these packages as we will be hand dropping only three outside advertisers per month!

Customers are an average age of 48 with a household income of $62,200 and are 61% female and 39% male.

This program should be an excellent opportunity for a variety of offers including food and wine, e-commerce sites, apparel, and collectibles.

For more information on these files, contact Mark Briggs at 402.836.5161 or Melissa Howe at 402.836.5163.